Business Rules We Learn From The Local Bakery

The baker counts aloud “Ten, eleven, twelve, thirteen is a dozen” and smiling hands the patron the bag of goodies and says “thank you, come again and please tell a friend.” Everything we need to know about customer service can be learned from this simple interaction between a customer and the local baker. The baker is building a stable base of loyal customers by repeating this action to every customer that walks into his store. The satisfied customer does not realize that the baker just did four very distinct things that contributed to their overall satisfaction. In businesses we may...